‘funaddicts – a totally radical project’
Who are the Funaddicts?
So you want to learn more about the Funaddicts but can’t be bothered Google stalking us? Well, you’ve come to the right place.
The Funaddicts began after copious cups of caffeine were consumed by a group of friends. We sat down together and ruminated over the current state of the world and the need to create a positive, fun and light hearted alternative to the ever expanding negative image of Islam, as portrayed by most media outlets. In a nut shell (pistachio of course), Muslim Funaddicts is a cool social awareness initiative, created with the hope to breakdown some of the common misconceptions and stereotypes surrounding the Muslim community.
The concept grew as a response to the inherent lack of positive imagery the Muslim community receive in popular culture, not only in Australia, but also on a global scale. The portrayal of Islam in the mass media is generally framed in a negative light and is not a correct representation of the community as a whole. This is where we come in… As a collective of engaged and socially aware young-ish peeps, we began to think of ways to initiate positive change within the wider community.
Australia is a multicultural nation, filled with a brilliant array of rich heritage and culture from all over the world. Muslim Funaddicts is a grassroots campaign that hopes to engage both the Muslim community and the wider community by bridging the disconnect between the popular negative stereotypes regarding aspects of Islam and the positive, fun side of the Muslim community.
Whats with the weird name?
Thanks to popular culture and most mainstream media, the word Islam and or Muslim is usually followed by the words fanatic, extremist, radical etc. So we decided to play with that thought process. Why not create a counter narrative that uses the same words but gives them back their positive meaning? Hence the name Muslim Funaddict. The idea is to highlight the fun and playful side of the Muslim community. It is a friendly play on words that relates to the common phrases we hear almost everyday. We are not fanatics, we are Funaddicts. We are not extremists, but we do like a bit of extreme sports. We are not radicals, but when we surf or play guitar, we are totally radical dude! We want to put the fun back into fundamentalist.
Islam is a religion of tolerance and peace. All we want to do is remind people of that.
The day we lose our sense of humour will be a very sad day indeed. Never forget that the Prophet himself, may Peace and Blessings be upon Him, said that even a smile is charity.
So be charitable, smile and share some fun with the people around you.
For more information, please visit www.reubenbrand.com
Now you can TRULY be a Funaddict – Be sure to send us photos of what you get up to! Right click and ‘Save Link As’ to download.